How do I know which country or region my customer belongs to on WhatsApp?
Quick answer
There is no direct official feature in WhatsApp / WhatsApp Business API / WhatsApp Cloud API that guarantees you can know exactly "which country or region a customer belongs to" — but there are common practical methods businesses use to infer a user's country/region.
When should I use this guide?
Reference these steps any time you need to confirm pricing tiers, filter analytics by geography, or troubleshoot why a conversation was billed at an unexpected international rate.
How country detection works
- Generally, a user’s phone number includes an international country code. That code often corresponds to the country where the number was originally issued. For example, a number starting with +91 suggests India.
- If your business receives the phone number (via contact form, checkout, or WhatsApp contact), you can parse the country code to infer the country/region.
- For API-based integrations (e.g., with Cloud API), when a user interacts, you receive their phone number — you can extract the code programmatically.
Country code doesn’t always reflect the actual user location. People might travel or use a foreign-issued SIM; the area code doesn’t guarantee where they currently are.
What to do in such scenario
- Ask users (collect location explicitly): Because metadata alone is unreliable, many businesses proactively ask users for location (country, city) as part of onboarding, checkout, or first message. This remains the most reliable way to know a user's region.
- Use internal CRM / user-profile data: If you maintain a CRM linked to WhatsApp contacts, you can store additional data like "Country / Region" when the user provides it. Later messages to that user can refer to the stored profile.
Where can I view the detected region?
Platform area | Is the country visible? | How to find it |
|---|---|---|
Inbox / Chat panel | ✅ Yes | Hover over or expand the full phone number |
Conversation reports | ✅ Yes | "Region" column in the CSV export |
Customer profile view | ✅ Yes | Auto-populated "Country" field on profile creation |
API responses | ✅ Yes | |
Example lookups:
Phone number | Country / Region |
|---|---|
India | |
United Kingdom | |
United States | |
United Arab Emirates |
Edge cases & limitations
- Global toll-free or VoIP numbers may not map cleanly to a single country.
- Some carriers mask caller IDs, hiding the true prefix.
- Mobile-number portability does not affect billing—WhatsApp relies on the original prefix.
If the region appears blank or incorrect, verify the raw phone number (including the leading "+") and ensure it is not toll-free or VoIP.
Summary
- The only reliable data you get from WhatsApp about "country/region" is the phone number’s country code, which presumably reflects where the SIM was issued.
- That can be used to infer a user's country — but it’s not a guarantee of current location or residence.
- If you need accurate region info (for billing, language, shipping, compliance), the best approach is to ask the user directly and store it in your internal user profile/CRM.
- Always treat inferred data carefully (with disclaimers), especially for critical decisions (shipping address, legal compliance, personalisation).
Keywords: WhatsApp region detection, country code, MSISDN, conversation billing, international pricing
Updated on: 12/01/2026