What are WhatsApp Carousel Templates in MyOperator, and how do I create and send them?
⚡ Quick answer
A WhatsApp Carousel Template is a single, scrollable message that contains 2–10 cards, each with one image or video, a headline (≤ 80 characters), a description (≤ 160 characters), and up to two action buttons.
Create it in Dashboard → Templates → Carousel, duplicate cards as needed, preview, and submit for WhatsApp approval.
Once approved, you can send the carousel via Live Chat, Campaigns (bulk messaging), or the API.
When should I use this guide?
Use it whenever you need to present multiple products, choices, or recommendations in one organised WhatsApp message—keeping chats clean and reducing follow-up questions.
1. What is a Carousel Template?
A Carousel Template is a WhatsApp message made of scrollable cards, each containing media, text, and buttons. By combining multiple cards into one message, businesses can:
- Share product catalogues or option lists without sending multiple messages
- Keep customer chats professional and uncluttered
- Make browsing easier, leading to higher engagement and fewer follow-up questions
Alt text: Sample carousel template
2. Business value & benefits
- Higher engagement – interactive, swipeable content draws more attention and improves click-through rates.
- More information in one message – avoid sending separate messages for each product or option.
3. Rules and limits
Item | Value | Notes |
|---|---|---|
Cards per carousel | Min 2, Max 10 |
|
Headline length | ≤ 80 characters | Per card |
Description length | ≤ 160 characters | Per card |
Buttons | Up to 2 per card | e.g., Visit Website, Call Us |
Media type | Image OR Video | Mixing types in the same carousel is not supported |
4. Step-by-step: Create a Carousel Template
- Go to Templates and select Carousel as the category.
- Choose the carousel type: Image or Video (must be the same for all cards).
- Build the first card:
- Upload the media
- Enter the headline and description
- Add up to two buttons
- Click Duplicate to add more cards; replace media and text as needed.
- Use the phone preview to scroll through and review every card.
- Click Submit for WhatsApp approval.
Alt text: Creating a new carousel template
5. How to send a Carousel
- Live Chat – pick the approved Carousel Template in the template picker, fill any variables, and send.
- Campaigns (Bulk Messaging) – select the Carousel Template when creating a WhatsApp campaign, upload an Excel/CSV file, and map columns to template variables.
- API (Automation) – call the WhatsApp API to dispatch the template as part of automated workflows (see API documentation for syntax).
6. When does a Carousel NOT work?
- Mixing images and videos in one carousel – WhatsApp will reject the template.
- Using fewer than 2 or more than 10 cards – the template will be disapproved.
- Headlines > 80 chars or descriptions > 160 chars – cards may be truncated or rejected.
7. Need help?
If you need assistance creating, submitting, or sending Carousel Templates, contact the MyOperator Support Team.
Keywords: WhatsApp Carousel Template, MyOperator carousel, scrollable WhatsApp cards, WhatsApp product catalogue
Updated on: 09/01/2026