> ## Knowledge Base Index > Fetch the complete knowledge base index at: https://myoperator.crisp.help/sitemap.xml > Use this file to discover available pages before exploring further. > Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash). # What is Truecaller Verified Business Caller ID and how can it improve my outbound call pick-up rates? || Info Quick answer — Truecaller Verified Business Caller ID is a paid Truecaller for Business solution that shows your brand name, logo, green highlight, verified badge, and an optional call reason on the customer’s screen before they answer. Case-study users reported 30%–83% higher call-answer (“calling efficiency”) rates because customers can immediately recognise a trusted caller instead of an unknown number. ![Sample verified Business Caller ID](https://chat.google.com/u/0/api/get_attachment_url?url_type=FIFE_URL&content_type=image/png&attachment_token=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&allow_caching=true&sz=w2241-h1198-rw) Alt text: Sample verified Business Caller ID ## When should I use this guide? Read this FAQ if you need a one-page, implementation-ready overview for product, CX, or telephony teams who want to: * Lift call pick-up rates * Prevent “spam” labelling * Add brand identity and context to every outbound call --- ## Watch the video walkthrough This is ${youtube}[Video walkthrough](GyaS9WpLSI0) Alt text: video demo --- ## How Truecaller Verified Business Caller ID works 1. Your dialer or contact-centre app calls Truecaller’s Business API each time an agent places a call. 2. Truecaller returns a signed payload that contains your brand identity elements and (optionally) the call reason. 3. When the customer’s phone rings, Truecaller renders a green, verified screen showing your name, logo, badge and reason—across Android native dialer, Android full-screen dialer, and iPhone Caller ID. 4. Community edits are locked (“Protect”), so users cannot overwrite your brand name or logo. ![Works seamlessly on both Android and iOS](https://content.api.getguru.com/files/view/6dab2a40-d87f-4711-bb2d-34b42b5903f5) Alt text: Works seamlessly on both Android and iOS --- ## Core benefits & proven results | Metric lifted | Company & vertical | % improvement reported* | | --- | --- | --- | | Call efficiency for pricing & sales | Rupifi (FinTech) | +45% | | Call efficiency for the demat account opening | Religare (Broking) | +66% | | Customer reach in collections | Bfree Africa (Credit Mgmt.) | +30% | | Appointment & delivery calls | CureSkin (HealthTech) | +80% | | Used-car sales calls | Spinny (Automobile) | +78% | | Doctor & order-verification calls | PharmEasy (HealthTech) | +83% | | Tier-2/3 customer support | Wakefit (E-commerce) | +15% | | Grocery delivery ops | Country Delight (AgriTech) | +70% | --- ## Feature matrix | Capability | What it does | Where it appears | | --- | --- | --- | | Verified Business Caller ID | Locked brand name, logo, green highlight, verified tick | All devices | | Call Reason | Shows “Why we’re calling” before pick-up | All devices | | Business Profile | Public brand page with links and images | Truecaller app | | Video Caller ID | Short brand video on the incoming screen | Android & iOS | | Call Me Back | Lets users request a callback if they miss the call | All devices | | User Feedback | 1-to-5 ratings or short surveys post-call | All devices | | Priority Calls | Special badge for time-sensitive calls; auto-revoked if misused | All devices | | Analytics Dashboard | Time-slot, spam, CPR and lead insights | Web portal | ![Feature matrix illustration](https://content.api.getguru.com/files/view/47813eea-0147-48ba-88f6-6ccfb95efe53) ![Feature matrix illustration](https://content.api.getguru.com/files/view/712b9dd5-7a4b-470f-8908-3a7ac424ad43) Alt text: Feature matrix --- ## Step-by-step: integrating the API Prerequisites: * A Truecaller for Business account with Verified Business Caller ID enabled. * Your outbound dialer must be able to perform HTTPS POST calls. 1. When an agent presses “Call”, send the above payload to the Truecaller API endpoint you received during onboarding. 2. The API responds with a signed token containing brand name, logo URL, highlight colour and expiry. 3. Place the actual PSTN or VoIP call as usual. The customer’s screen shows the verified template in real time. | Tip No additional SDK is required on your dialer; a simple REST call is sufficient. ![Integration flow](https://content.api.getguru.com/files/view/6b087f88-ac78-4513-abf2-a718f40661bd) --- ## When you may NOT see a lift * Spam threshold: If many users still mark you as spam, Priority or Verified badges can be revoked automatically. * Non-approved use-case: Using Priority Calls for marketing instead of “extremely important” calls will disable the badge. * Poor contact data: Wrong or inactive numbers won’t benefit from identity; update your CRM first. * End-user Truecaller status: While the service works seamlessly across all OS, identity elements only display if the user’s phone has Caller ID capability (native dialer on Android or Truecaller on iOS). --- ## Troubleshooting & support | Issue | What to check first | | --- | --- | | Brand logo not showing | Verify PNG/JPEG meets size specs supplied by the Truecaller onboarding kit. | | Call Reason missing | Ensure you include `call_reason` in every API call; max length per PDF slide. | | Badge disappeared | Check spam reports in the Analytics Dashboard; contact your Truecaller AM. | | API error 4XX | Validate the auth token and JSON keys exactly as per the onboarding docs. | | Need live help | Email your assigned Customer Success Manager or open a ticket in the Truecaller Business Portal. | --- Keywords: Truecaller for Business, Verified Business Caller ID, green highlight, verified badge, call reason, call pickup rate, outbound dialer integration, spam prevention